Ulta Beauty Inc $ULTA Deep Dive

Executive Summary: Ulta Beauty is a leading U.S. retailer specializing in cosmetics, fragrances, skincare, and haircare products, offering a diverse range from prestige to mass-market brands. The company distinguishes itself by combining retail sales with in-store salon services, creating a comprehensive beauty destination. Ulta Beauty’s business model emphasizes a strong value proposition through its loyalty…

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